8-week self-paced course · Lifetime access

Use AI to design things people actually want.

The full human-centered design process — research, insight, ideation, prototyping — with AI as your co-pilot and your judgment in command. One real project, first interview to tested prototype.

See the curriculum

🛡️ 30-day “do the work” money-back guarantee

8 weeks of lessons
5 templates
40+ AI prompts
lifetime access
humanintheloop · study hub
Human in the Loop — AI × Design Thinking course cover
📚
Includes
~28,000 words
The problem

AI made it easy to build the wrong thing, faster.

Anyone can now generate fifty ideas and a glossy mockup in minutes — that's exactly the danger. Polish is not proof. The skill that matters now isn't prompting; it's knowing which problem to solve, which idea deserves to exist, and when the machine is confidently wrong.

What people say they want and what they do are different — and the gap is where every real insight lives. You'll learn to see it.
A gorgeous AI prototype fools you, your team, and your boss into thinking an idea works. You'll keep fidelity honest and let real humans tell the truth.

AI is great at volume, speed, and first drafts. You are great at judgment, taste, and care. This course keeps a human in the loop.

What you get

Everything you need to do the work

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8 in-depth lessons

Concepts, worked examples, a case study, and hands-on exercises each week — built to reuse for years.

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5 reusable templates

Interview Guide, Insight & HMW Worksheet, Brainstorm Kit, Prototyping Worksheet, and the AI Prompt Library.

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Interactive study app

A clean, offline course app with dashboard, quizzes, checkable exercises, and notes — progress saves automatically.

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40+ copy-paste prompts

Battle-ready prompts organized by design phase, each with a “when to use” line.

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100% private & offline

Everything runs on your machine. No login, no subscription, nothing leaves your computer.

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Lifetime access + updates

Buy once, keep it forever — including future updates as the AI tools evolve.

The curriculum

Eight weeks, one real project

Pick a problem you care about in Week 1 and carry it to a tested prototype in Week 8. ~6 focused hours a week, fully self-paced.

WK 01Observation & Interviewing
Listen with your eyes. Run interviews that surface honest stories, not polite opinions. Open questions and the 5 Whys.
WK 02Empathy & Insights
Turn raw observations into sharp, human insight statements — and the “How Might We” questions worth solving.
WK 03AI Foundations & Synthesis
The four mindsets that keep AI in service of people. Use AI to synthesize research without surrendering judgment.
WK 04The Art of Ideating
Divergent thinking done right. Generate an abundance of ideas, then converge with intention.
WK 05Rapid Prototyping & Iteration
Build to think. Fidelity vs. validity, feedback loops, and making the cheapest thing that teaches the most.
WK 06Brainstorming with AI
Put AI to work as a brainstorm partner and provocateur — and know when its confident output leads you astray.
WK 07Prototyping with AI
Five kinds of AI prototype artifacts in minutes — without the polished-but-hollow trap.
WK 08The Future of AI & Capstone
Responsible, human-centered AI. Pull your whole project together into a capstone you can show.
Is this you?

Who it's for

You'll love this if…

  • You're a designer, PM, founder, or builder who wants AI in your process the right way
  • You'd rather build a real project than collect another certificate
  • You're switching into design or product and need the fundamentals fast
  • You use AI daily but suspect you're skipping the thinking

Maybe skip it if…

  • You want a passive watch-and-forget video course
  • You only want a quick prompt-engineering hack sheet
  • You won't do the exercises (the exercises are the point)
  • You need an accredited university credential
The offer

One price. Yours for life.

Comparable AI × design-thinking courses run $199 and expire after 90 days. This is the independent, no-fluff version — and you own it forever.

★ Founding student price
Comparable courses: $199
$79

You pay $79 today · one-time · lifetime access

  • All 8 weeks of lessons (~28,000 words)
  • 5 templates + 40-prompt AI library
  • Interactive offline study app
  • Free updates — forever
  • Instant download

Secure checkout via Gumroad · card / Apple Pay

🛡️
The “do the work” guarantee. Go through Week 1, do the exercises, and if it doesn't change how you approach a problem, email within 30 days for a full refund.
Questions

Good questions, straight answers

How is this delivered?

Instantly. After checkout you download a single zip — the 8 lessons, 5 templates, prompt library, and the interactive study app. Unzip, open and study online or off.

Do I need to code?

No. It teaches a thinking process. The AI tools you'll use are all point-and-type. The optional Week 7 prototype can be done with no-code tools.

How much time does it take?

About 6 focused hours per week for 8 weeks — the exercises matter most. Fully self-paced and yours for life.

Is it affiliated with a university or design firm?

No. It's an independent course inspired by the modern human-centered design process. You're buying original material and lifetime access.

What if it's not for me?

Do Week 1 and the exercises. If it doesn't land, email within 30 days for a full refund. The risk is on me.

The tools got faster. Your judgment is the edge.

Learn to point AI at the right problem and ship things people actually want — starting today.

You're enrolling in Human in the Loop — AI × Design Thinking. One-time payment, lifetime access, 30-day money-back guarantee.